Secrets to Success of Vision & Purpose
Remember the days you shook that Magic 8 ball wishing that Alex Williams would ask you out in middle school? Or that mom would cook green beans instead of brussell sprouts for dinner? Maybe that this would be the year the Reds would win the pennant? Yes, innocence is bliss, but if only shaking a ball could be the solver of all our problems. Let's face it. The majority of us just aren't going to get that lucky in business growth. We need to focus on creating our own path of growth by defining our Vision and Purpose.
Just to clarify, there is a difference between Vision and Purpose. Vision answers the question, "What do you want to become?" while Purpose asks "Why?" Our guest speaker, Paul Cashen of Focal Point, did a fabulous job of mixing humor, practicality, and insight while sharing his perspective on the "Secrets to Success of Vision & Purpose." Here are his tips:
Secret #1: Create a Statement of Purpose. Why do you and your company exist? This should be done in 10 words or less.
Secret #2: Act like a leader AND a winner!
Secret #3: Create a Vision. Where are you and your organization going in the future?
What are the characteristics of Vision?
- Clarity
- Tim Bound
- Flexible
- Memorable
- Inspirational
- Wide Scope
- Believable
- Congruent with your Purpose, Mission, & Values
"You were born to WIN, but to be a winner you must PLAN to win, PREPARE to win, and EXPECT to win!" - Zig Ziglar
Secret #4: Purpose and Vision (Culture) drive Growth EVERYDAY. Discipline is the key!
Secret #5: Empower and enroll people in the Purpose & Vision.
Secret #6: Reinforce the Purpose & Vision on a regular basis.
Secret #7: Do Something!
- Draft it
- Socialize it
- Iterate it
- Socialize it... again
- Post it
- Plan it
- Create a plan of reinforcement
- LIVE IT!
Now that you know the secrets we challenge you to create your own Purpose & Vision. Need help? Join your peers in one of our ACCEL groups or seek guidance from one of our resource partners!